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TikTok Shop Commission & Profit Calculator 2026

Calculate TikTok Shop commission and profit by region. US: 6% · UK: 9% (since Sep 2024) · EU: 9% (since Jan 8, 2026). EU electronics sub-category: 7% flat rate. Free, no sign-up.

2026
US 6%
UK · EU 9%

By Sammy S. · Founder · AuthorUpdated for 2026

How it works

1

Choose region

US (6%), UK (9%), or EU (9%). EU electronics can use 7% flat.

2

Enter price & COGS

Sale price the customer pays and your product cost.

3

See profit live

Commission, margin, break-even COGS, and region comparison.

How to use this TikTok Shop calculator

Choose your TikTok Shop region, enter the sale price and product cost (COGS), and optionally toggle EU electronics for the 7% flat rate. See commission, net revenue, profit, break-even COGS, and a US vs UK vs EU comparison instantly.

Your inputs

Region, price & COGS

$50
$20

EU only — electronics sub-category is 7% instead of 9%

Estimated profit

EU (9% commission)

$25.50

Margin: 51.0% · Max COGS: $45.50

$4.50

Commission

$45.50

Net revenue

$20.00

COGS

Breakdown

Profit = sale − commission − COGS · Rate 9%

Sale price$50.00
Commission (9%)−$4.50
Product cost−$20.00
Profit$25.50

Region comparison

Same price & COGS across markets

US

$27

Best

UK

$26

EU

$26

Commission rates
Verified 2026 platform fees
US commission6%
Lowest across regions
UK commission9%
Since Sep 2, 2024
EU commission9%
Since Jan 8, 2026
EU electronics7% flat
Not 8.37% — flat category rate
Rate change reminder

UK moved 5% → 9% on Sep 2, 2024. EU5 markets moved 5% → 9% on Jan 8, 2026 (electronics 7% flat). US remains at 6%.

Recalculate every SKU — low-margin products may need a price or COGS change.

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EU electronics sub-category: 7% flat rate

Confirmed in TikTok's January 2026 EU announcement. EU only — UK and US have no confirmed electronics discount.

US

6%

No confirmed electronics discount

UK

9%

Raised from 5%. No confirmed electronics discount

EU

7%

Electronics sub-category flat rate

Important: The EU electronics rate is 7% flat — it is not calculated as 9% minus a 7% discount (that would give 8.37%, which is incorrect). Verify your product is categorised as electronics in TikTok Seller Center.

Rate change history & impact

Both UK and EU went from 5% introductory rate to 9%

UK — September 2, 2024

Before: 5% introductory rate

After: 9% standard rate

EU — January 8, 2026

Before: 5% introductory rate

After: 9% standard rate (7% electronics)

Affects: Germany, France, Italy, Spain, Ireland

Example impact: $50 product, $20 cost

ScenarioCommissionProfitMargin
US (6%)$3.00$27.0054%
UK (9%)$4.50$25.5051%
EU (9%)$4.50$25.5051%
EU Electronics (7%)$3.50$26.5053%

Adjusting your strategy

Protect margins at 9% for UK/EU sellers

Recalculate all product margins

Use the calculator to identify which UK and EU products are no longer profitable at 9%.

Consider price adjustments

For a $50 product: at 9% you need to raise price ~$2.20 to match the old 5% profit margin.

Negotiate supplier costs

A 2–3% reduction in COGS can offset much of the 9% commission impact.

Leverage the EU electronics 7% rate

EU electronics sub-category is 7% flat — ensure products are correctly categorised in TikTok Seller Center.

US offers the best margin at 6%

For the same $50 product, US yields $27.00 profit vs $25.50 for UK or EU at 9%.

Compare TikTok Shop rates: US vs UK vs EU

RegionStandard rateElectronicsSinceProfit on $50 (−$20 cost)
US6%6% (no discount confirmed)—$27.00
UK9%9% (no discount confirmed)Sep 2, 2024$25.50
EU9%7% flatJan 8, 2026$25.50 ($26.50 electronics)

Example: $50 sale price, $20 product cost. Use the calculator for your exact numbers and product category.

TikTok Shop vs Amazon, eBay & Etsy: fee comparison 2026

How TikTok Shop referral fees stack up against major e-commerce platforms

TikTok Shop's platform referral fee (6–9%) is notably lower than Amazon's for most categories. However, this is only the platform cut — TikTok's affiliate marketplace means sellers typically also pay creator commissions (10–25%), making the true total take rate comparable or higher in affiliate-driven sales.

Example: $50 product, $20 cost, 15% affiliate

TikTok US: 6% + 15% affiliate$16.50 profit
Amazon Home/Kitchen: 15%$22.50 profit
TikTok US organic (no affiliate)$27.00 profit
CategoryAmazon 2026TikTok USTikTok EU
Electronics8%6%7% ✓
Home & Kitchen15%6%9%
Clothing (>$20)17%6%9%
Toys & Games15%6%9%
Beauty15%6%9%
Sports15%6%9%
Automotive12%6%9%

Sources: Amazon Seller Central 2026 fee schedule; TikTok Seller Center. ✓ = EU electronics sub-category rate.

The affiliate commission: TikTok Shop's second cost layer

Platform fee + creator affiliate commission = true total take rate

TikTok Shop operates two fee layers. The platform referral fee (6–9%) is charged on every sale. The affiliate commission is set by sellers to incentivise creators. Typical affiliate rates: 10–25%. Combined take rate on affiliate-driven sales: 16–34%.

Best practice:

  • Track what % of orders come via affiliate vs direct
  • Model blended take rate = (affiliate share × affiliate %) + platform fee
  • Mix TikTok Ads + organic creator content to reduce affiliate dependency
Total take rate on $50 sale, US region (6% platform fee)
Affiliate %Total feesProfit (−$20 cost)Margin
0% (organic)$3.00$27.0054%
10%$8.00$22.0044%
15%$10.50$19.5039%
20%$13.00$17.0034%
25%$15.50$14.5029%

Platform fee only in calculator. Add your affiliate commission separately for blended margin analysis.

US tax obligations for TikTok Shop sellers (2026)

1099-K, Schedule C, self-employment tax, and the QBI deduction

Form 1099-K threshold (2026)

TikTok issues 1099-K only if gross payments exceed $20,000 AND 200+ transactions. The One Big Beautiful Bill Act (OBBBA, Section 70432) permanently restored this threshold — the $600 ARPA rule was repealed. Your state may have a lower threshold (PA $0, VT $600, VA $600, IL $1,000).

1099-K reports GROSS sales — not profit

The form includes the full sale price before TikTok's 6% referral fee, refunds, and chargebacks. Reconcile using TikTok Seller Center's '1099-K detailed report'. Deduct: platform fee, COGS, affiliate commissions, shipping, advertising.

Self-employment (SE) tax: 15.3%

Shop income → Schedule C → SE tax applies. Rate: 12.4% Social Security (on net profit up to $176,100 SS wage base, 2026) + 2.9% Medicare. Above $176,100: 2.9% only. Deduct half of SE tax on Form 1040.

QBI deduction: up to 20% off

As a Schedule C business, deduct up to 20% of qualified business income (Section 199A). Made permanent by OBBBA. Income limits apply: $197,300 single / $394,600 MFJ (2026 est.). This is a significant tax benefit — consult a tax professional.

Example: $50,000 net TikTok Shop profit (US)

Gross sales (say)$100,000
Less: COGS + platform fees + affiliates−$50,000
Net profit (Schedule C)$50,000
SE tax (≈15.3%)−$7,065
QBI deduction (20% × $50K)−$10,000
Taxable income (after SE & QBI)≈$37,468

Simplified illustration. Consult a CPA for your full tax picture.

Don't miss quarterly estimated payments

If you expect to owe $1,000+ in federal tax, pay quarterly estimated taxes. Use IRS Form 1040-ES.

References & official sources

Commission rates are set by TikTok and may change. For the latest rates and policies, always check TikTok Seller Center for your region. For tax on profits, consult your country's tax authority. This calculator is for estimation only and is not financial or legal advice.

Disclaimer: This calculator is for estimation only. Commission rates are set by TikTok and may change at any time. Always verify current rates in TikTok Seller Center for your region before making business decisions. We do not provide financial or legal advice.

Frequently asked questions
Commission rates, EU electronics 7%, affiliates, Amazon comparison, US tax (1099-K), VAT, ads, and break-even pricing.

As of January 8, 2026, TikTok Shop raised commission in EU5 countries (Germany, France, Italy, Spain, Ireland) from 5% to 9%. The electronics sub-category has a flat 7% rate — not 8.37% (the 7% is a flat category rate, not a percentage discount on 9%).

TikTok Shop UK commission is 9%, raised from 5% on September 2, 2024. There is no confirmed electronics-specific discount for UK sellers as of 2026.

TikTok Shop commission in the US is 6% for most product categories — the lowest rate across all three regions. There is no confirmed electronics-specific discount for standard US sellers.

Only in the EU. The EU electronics sub-category has a flat 7% commission rate (not 8.37%). This is a category-specific rate, not a discount calculation on the 9% standard rate. No electronics discount has been confirmed for UK or US sellers.

Profit = Sale Price − Commission (Sale Price × rate) − Product Cost. Example at EU 9%: $50 − $4.50 − $20 = $25.50 (51% margin). Example at US 6%: $50 − $3.00 − $20 = $27.00 (54% margin). Use the calculator above for instant results.

US has the lowest rate at 6%. UK and EU are both 9% (UK since September 2024, EU since January 8, 2026). EU electronics sub-category is 7% flat.

TikTok Shop raised the UK commission from 5% to 9% on September 2, 2024. The EU5 markets followed with the same 5% → 9% increase on January 8, 2026.

On January 8, 2026, TikTok Shop raised commission in Germany, France, Italy, Spain, and Ireland from 5% to 9%. Electronics in those markets use a flat 7% sub-category rate.

Yes. Our TikTok Shop commission and profit calculator is completely free with no sign-up required. Enter your sale price, product cost, and region to get instant results.

TikTok Shop US (6%) is significantly cheaper than Amazon for most categories: Home & Kitchen (15%), Clothing >$20 (17%), Toys (15%), Beauty (15%). For Electronics, Amazon is 8% vs TikTok US 6% (EU electronics 7%). BUT: TikTok Shop sellers using the affiliate marketplace typically pay 10–25% creator commissions on top of the platform fee — making the true total take rate 16–34% on affiliate-driven sales. Source: Amazon Seller Central 2026; TikTok Seller Center.

TikTok Shop has two cost layers: the platform referral fee (US 6%, UK 9%, EU 9%) and creator affiliate commissions set by the seller (typically 10–25%). Total take rate on affiliate-driven sales can reach 16–34%. Organic storefront and Ads-driven sales do not carry affiliate commission. Model both layers when pricing.

1099-K: issued if gross payments exceed $20,000 AND 200+ transactions (OBBBA permanently restored this threshold). The 1099-K reports gross sales — before TikTok's fee, refunds, chargebacks. Deduct expenses on Schedule C. SE tax: 15.3% on net profit (12.4% SS up to $176,100 + 2.9% Medicare). QBI deduction: up to 20% of QBI (Section 199A). File quarterly estimated taxes if you expect to owe $1,000+. Source: IRS 1099-K FAQ; OBBBA Section 70432; IRS Rev. Proc. 2025-14.

To maintain the same net after fees when moving from 5% to 9%, raise prices by about 4.4%. For a $50 product: raise to $52.20 (+$2.20). For $100: $104.40. For $200: $208.79. Formula: New price = Old price × 0.95 / 0.91. Or reduce COGS by 2–3% instead.

Break-even COGS is the maximum product cost you can pay and still have zero profit after TikTok commission. If your actual COGS is higher, that SKU loses money at the current sale price and rate.

No. It models platform commission and product cost only. Add shipping, advertising, refunds, payment processing, and affiliate commissions separately for a full contribution margin.

The January 8, 2026 increase applies to EU5 TikTok Shop markets: Germany, France, Italy, Spain, and Ireland. Always confirm your market in TikTok Seller Center.

No. It is a flat 7% sub-category rate. Do not calculate 9% × 0.93 = 8.37% — that is incorrect. Verify electronics categorisation in Seller Center.

Many sellers raise prices ~4.4% to offset 5% → 9%, renegotiate COGS, or mix both. Recalculate every SKU — some low-margin items may need delisting or repositioning.

Organic, Ads, and your own content typically pay only the platform fee. Affiliate-driven orders also pay the creator commission you set (often 10–25%). Track the mix and use a blended take rate for pricing.

Marketplace facilitator rules often mean TikTok collects and remits sales tax in many US jurisdictions, but obligations vary by region and product. Confirm in Seller Center and with a tax professional for your locations.

Yes. Enter one sale price and COGS; the calculator shows profit for each region side by side and highlights the best margin (usually US at 6%, or EU electronics at 7%).

No. Rates are set by TikTok and can change with notice. This tool uses verified 2026 rates (US 6%, UK 9%, EU 9%, EU electronics 7% flat). Always re-check Seller Center before making pricing decisions.

Enter amounts in the currency you price that market in (USD for US, GBP for UK, EUR for EU). The math is percentage-based, so the currency label does not change the commission percentage — keep sale price and COGS in the same currency.

Refunded or charged-back orders usually reverse or reduce platform fees according to TikTok’s policies, but you may still lose COGS, shipping, and ad spend. Model a return rate (for example 5–10%) as an extra cost when setting prices.

The regional referral fee (US 6%, UK/EU 9%, EU electronics 7% flat) is separate from fulfillment fees. Fulfillment by TikTok or 3PL costs are additional — include them in COGS or as a separate line when you size margins.

Net revenue is sale price minus TikTok platform commission, before product cost. Profit = net revenue − COGS. If you also pay affiliates, subtract that commission from profit as well.

Targets vary by category, returns, and ad spend. Many sellers aim for contribution margin high enough to cover ads and still leave 15–30%+ after all variable costs. Use the calculator for platform + COGS, then subtract ads and affiliates.

VAT rules depend on where you and your buyers are based, and whether TikTok acts as marketplace facilitator. List prices may be VAT-inclusive; your commission is typically calculated on the sale amount TikTok records. Confirm VAT registration and remittance in Seller Center and with a local tax adviser.

Cross-border and local warehouse options differ by market. Landing costs (duties, freight, longer returns) raise effective COGS even if the referral fee is unchanged. Recalculate profit with landed cost, not factory cost alone.

Treat ad spend as a variable cost per order (or as ACOS/ROAS). Example: $50 sale, $3 US commission, $20 COGS, $8 ads → $19 contribution before affiliates. If Ads-driven orders skip affiliate fees, they can still beat affiliate-heavy organic at high ACOS.

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Last updated: 2026-07-27 · Estimates only · Verify rates in TikTok Seller Center · Not financial advice.